Claire Charruau

Claire Charruau

Marketing Director at at VMLY&R London
LONDON, United Kingdom

About me

I've always loved all things creative and sought out multicultural environments. From the Louvre to my (very) recent move to NYC, it's the people I've met and the experiences I've lived which allowed me thrive as a person and a professional. I like to get a different perspective, which has only been encouraged by studying and working all over the world for the past 10 years including France, Spain and the UK.

At work, I am a passionate marketer and natural communicator with a rigorous, numbers‐orientated mind. I have an inherent curiosity which drives my continued learning and development as a professional. The variety of roles I’ve hold and sectors I’ve worked in have allowed me to build an excellent cross‐channel marketing skill set complementing my Masters in Marketing/Communications.

Positions

Director of Communications, New York
New York, United States
November 2017 - Present (7 years 1 month)
Claire leads PR, reputation management, internal communications, content and social. She is a passionate marketer with a particular interest for all things creative. She has always been interested in getting a different perspective, which has only been encouraged by studying and working all over the world, including France, Spain, the UK and the US. 
Associate Director of Communications - New York
Global
July 2016 - October 2017 (1 year 3 months)
Senior PR & Marketing Manager
London, United Kingdom
September 2014 - July 2016 (1 year 10 months)
. Manage the reputation and all communications ‐ press, content & social ‐ for JWT London, with the objective to take the agency above the usual comms noise
. Establish the cross‐channel marketing strategy and implement to drive new business, with a focus on digital and events – 10 events in the past 18 months
. Build and foster strong relationships with industry influencers and publications by focussing on a broad cross‐section of thought leaders and new creative work
Marketing Manager
TLC Marketing
United Kingdom
May 2013 - August 2014 (1 year 3 months)
. Develop a marketing plan with two clear goals: brand building and lead generation
. Create coherent and relevant marketing content across all channels: email, events, paid and
earned media, direct mail, web, social, etc.
. Manage a team of three sales executives whose role is to implement marketing initiative
Digital Marketing Manager for emedia
Issy les Moulineaux, France
January 2011 - April 2013 (2 years 3 months)
. Manage high volume B2B lead generation email campaigns (Including international) for the likes of IBM, Microsoft, Apple and Google
. Be the technical and creative point of contact for the sales team and clients
. Develop the emedia brand in France: website, social media, advertising and events

Reed Business Information is a leading media publishing company with renowned brands that offer web products, data services and magazines.
International Development Officer
Musée du Louvre
France
January 2010 - July 2010 (6 months)
. Concept and implement fundraising strategies aimed at companies and foundations
. Manage existing patrons and sponsors: newsletters, events and private visits
. Develop international partnerships (travelling exhibitions) and relationships with the American Friends of the Louvre (AFL)

Education

Master in Management Grade100% of academic credits and final grade of 13.74

2006 - 2010 (4 years)
Team-working, Marketing Plan, Project Management, Brand Management, Consumer Behaviour, Business Basics, Communications and New Media

Washington Semester Program in Journalism and Media

2009 (1 year)

Equivalence M1 in Marketing

2009 (1 year)

Humanities in English - Arts History

2004 - 2006 (2 years)

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