Public relations and marketing professional with 10+ years of experience. Specializing in branding alignment, development, and consistency among product, service, and corporate communications. This includes web, social media, advertising, position and research papers, and community relations. Career experience in health care, non profit and corporations.
A little start-up when I joined the team has grown into a program delivering Amazon.com and Prime Now orders to excited customers in three countries and growing!
I created and continue to optimize the communications program to the group of independent contractors who deliver smiles to Amazon customers every day. Creating an intake, template, content creation, approval and optimization structure, the Driver Communications team of 1 is now a global team of 5 and growing.
We develop new communications channels supporting the Driver and Customer experience through our content.
We are working hard, having fun and making history every day!
Project manager for internal and client marketing and communications planning, implementation and analytics leading strategy, media relations and social media for education advocacy firm.
Accomplishments:
- Creation and launch of Services division website and supportive collateral
- Provided recommendations and support on strategic communications planning and social media for multi-billion dollar, international blended learning organization
- Supported extending agency work into public relations, media buying and strategic communications
- Developed new communications department’s roles, analytics review and management, and branding standards
Editor to content for external audiences including advertising, website, social media and all branded materials. This newly created role supports brand positioning and alignment in traditional, digital, and recruiting efforts designed to enhance the profile of the organization and service lines to customers, workers, and potential employees.
TrueBlue Inc. (NYSE: TBI) is a leading workforce solutions company, serving clients’ needs for a reliable, efficient workforce and connecting hard-working people with jobs. The company fills individual positions on demand, staffs entire facilities, and manages outsourced recruiting processes and vendor programs for a wide variety of clients and industries across North America.
Education
Master of Communications in Digital Communication and Media/Multimedia