TANYA PAREDES

TANYA PAREDES

RESEARCH at ARIADNACG
QUITO, Ecuador

About me

For the last 7 years I have been specializing in understanding our clients' business, their activity and advertising investment strategy and how they communicate with their audience, however, my passion is truly focused on understanding the consumer, their tensions, their pains, everything that reveals that Aha moment! that allows us to connect in an authentic and genuine way. I am passionate about campaigns where the client takes the lead and is the center and guide of every strategy.

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