Bella's a creative with a passion for all things advertising. She's got an eye for design and creative problem solving. Her methods may be unconventional but she is thorough in her approach to cracking a brief. By unconventional, I mean she alternates between long-blacks and almond lattes until the right flavour profile helps her hone in on a killer idea. If we discredit the coffee beans, she's clever, gifted, extraordinary and extremely obnoxious in third person.