I am a communication specialist working in the advertising industry since 2011.
I believe in the power of communication to not only deliver a message but also to create positive change. I have worked most of my career with CPG brands, but always alongside pro bono work for NGOs.
I currently work at VMLY&R as Account Director for Alicorp, the biggest peruvian CPG company with strong presence in Latam and North America. I lead projects and the brand developement for local and regional brands.
I'm also learning about DEI and how to promote it for brands and for my team.