Tosin Balogun

Tosin Balogun

Head of Strategy and Planning at Insight Publicis
Lagos, Nigeria

About me

Tosin is a certified marketing strategist that helps brands to reinforce marketing positioning through top-of-mind awareness, achieve market relevance and scale for growth.

I am resourceful, assertive and a life-long learner with over 7 years of experience in specific marketing functions such as Advertising, Consumer Behaviour, Brand Management, Product Marketing, and Integrated Marketing Communications.

I have a wide cross-category experience working in sectors such as Mortgage (First Trust Mortgage Bank), Pharmaceuticals (May and Baker), SVOD (Netflix), Sports (Lagos City Marathon), Mainstream Spirit (Gordons, Smirnoff, Orijin and Mr Dowells) and Car-hailing (Uber)

Tosin is an unrepentant optimist, a relentless goal-getter and a quick learner who is constantly looking for ways to improve people, processes and results.

Languages
  • English - Pro

Positions

Head of Strategy and Planning
Lagos, Nigeria
June 2023 - Present (1 year 6 months)

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