Sydney Paine

• Seek and close new business opportunities.
• Prep team and develop materials for new business meetings and pitches.
• Assist in development and implementation of communications and PR strategies.
• Craft marketing materials, including fact sheets, and presentations to develop effective messaging for targeted audiences.
• Conduct specific business development, spreadsheet analysis and forecasting.
• Develop plans and strategies to increase the organization’s visibility in target industries and markets.

• Oversaw the development of media programs and advertising campaigns that maximize results for a diverse set of markets and audience segments, including Grubhub, California Tobacco Control Program, Redhook Brewery and Lake Tahoe Visitors Authority.
• Managed the client-business relationship and roadmap.
• Worked with creative teams and other internal stakeholders to ensure successful implementation
roll-out and campaign deployment, including production oversight.
• Maintain exceptional relationships with key clients, addressing inquiries of current clients,
communicating with various departments on key initiatives, and maintaining client satisfaction.

• Researched business challenges and provided input on brand strategy.
• Provided oversight on social media campaign development and deployment.
• Managed client assets and campaign schedules for Diamond Foods clients (Kettle Brand, Diamond Nuts, Emerald Nuts & Pop Secret).

• Collaborated with team to develop and present the first Hurley digital mobile service app to senior Nike executives.
• Developed content, photography and specs to properly merchandise company products during the 2016 Olympics through social, mobile and web platforms.
• Handled e-commerce customer service inquiries and problem solved e-commerce site issues.