Mads Mikkelsen
Creative Director at Roskilde Festival
Aarhus, Denmark
TitleInstant relief for stuffy noses
BriefIf you’re in Denmark during winter, chances are you’ll catch a cold at some point. Especially if you ride the bus, where germs are unavoidable and plentiful. Luckily, Zymelin nasal spray offers instant relief for stuffy noses. A single spray in each nostril, and you’re good to go.To get this point across to the cold-ridden Danes, we decorated a bus with a giant stuffy nose and used the motion of the wheels to illustrate the sensation of breathing freely that Zymelin brings. The bus crisscrossed through the streets of Copenhagen during peak cold season, February-March 2024, delivering the message to thousands.
Agency
Campaign Instant relief for stuffy noses
Advertiser ORIFARM GENERICS A/S
Brand Zymelin

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Transportation & Vehicles
Length
Creative Director M..s Mi.....en Subscribers Only
Art Director P...r We....rt M...en Subscribers Only
Art Director Bi....te Ha.....ak Subscribers Only
Copywriter D...el H..m Jo....en Subscribers Only
Art Director Ch.....na B...rn S�.....gård Subscribers Only
Marketing Director L..e B....en Z...o Subscribers Only

People related to this work

Talent you might be interested in

Trending

Create a free Talent profile and become a member of AdForum

Get Started