Eric Alt

I am Director of Editorial Content for Activision Blizzard King's internal comms team, developing and executing content for the AB Newsroom that touches on all aspects of the gaming company worldwide.

Frequent writer and editor for Cosmopolitan, Inked, Nylon, Spin, Mental Floss, Mandatory.com, ModernMan.com, Realtor.com, Viggle.com, Maxim.com, and others.

Served as a member of the jury for the 2016 Epica Awards

Co-writer of the 2016 Clio Sports Awards hosted by Boomer Esiason

Co-writer of the 2015 Clio Awards hosted by Alec Baldwin

Co-writer of the 2015 KeyArt Awards hosted by Anthony Anderson

Copywriting consultant for Vayner Media

Copywriting consultant for Kahn Lucas

Script consultant/writer for series "Player vs. Pain" developed by SuperCreative

Script consultant/writer for Spike TV

Script consultant/writer for the G4 Network.

As Brand & Content Director, I helped shape and direct the voice, tone, and messaging for the Santa Monica-based health and wellness brand. This included creating its blog and all its content, copywriting, PR, packaging, advertising, and all other marketing and brand development materials.

I oversee content development and direction for clioawards.com as well as its award shows and related events.

I am lead editor on Fast Company's CoCreate site, a hub for coverage of entertainment, advertising, the arts, and pop culture viewed with an eye towards innovation, process, and the ever-present question "what's next?"

I helped establish an editorial direction and style for a newly-rebranded HowardStern.com media hub, and prepped the site for launch by assigning, editing, and creating original content.

As Copywriter and Editor, I oversaw all Tommy Hilfiger marketing, PR, ecommerce, and social media initiatives. I worked closely with the in-house promotional design studio, the marketing and PR departments, creative services, and Tommy himself to write and edit all company-produced material including collection statements, promotional initiatives, in-store signage, digital content and social media outreach.

I developed and oversaw all entertainment news across all of NBC’s affiliate sites (New York, Philadelphia, Washington D.C., Connecticut, Miami, Chicago, Dallas/Ft. Worth, San Diego, Los Angeles, and Bay Area). Additionally, I crafted the tone and perspective of the “PopcornBiz” movie and TV blog, managed a team of writers and editors, established a social media voice for the PopcornBiz blog on Twitter and Facebook, and helped produce, edit and post original videos.

As the lead editor and primary writer for Maxim magazine’s official web site, I created ongoing franchises like the “DVD-siac” DVD and Blu-ray review section, the “Maxim Drinks With” video interview series, as well as ongoing comedy/entertainment features such as “Head to Head,” “Trailer Breakdown,” and others. As part of the site’s original editorial team at its launch in 2000, I crafted much of the tone and style that still persists today. In addition, I managed a staff of editors, cultivated and maintained freelance contacts, promoting the site through social media, worked with ads/sales and marketing teams to develop Maxim-branded initiatives, and represented Maxim.com at press events, functions, on television, online, and on radio.

As the first head writer on “Attack of the Show,” I was instrumental in crafting the voice of the program as it transitioned from the service-oriented “Screen Savers” to a pop culture news and entertainment show. This meant working closely with the hosts to establish the AOTS perspective, as well as bringing together a writing team to conceive and execute original comedy skits and franchises, such as “Set Diaries,” “One More Thing…” and “This Week in Suck.” I also worked closely with the show promotional department to craft and execute advertising initiatives.