Tebo Samaniego, currently the Creative Director at Norlop VML, is a seasoned professional in the advertising and marketing industry. With a career spanning several years, Tebo has honed his expertise in both traditional and digital realms, leading creative strategies and SEO initiatives for a diverse range of clients.
Professional Experience:
Digital Creative Director, NORLOP WT: Spearheaded innovative digital campaigns, blending creativity with technology to drive brand engagement.
Creative Director, BASICA LATAM: Led the creative vision across Latin America, developing campaigns that resonated with a diverse audience.
Creative Director, MCV Publicidad: Managed a team of creatives, delivering high-impact advertising solutions.
Creative Director, COOPER Digital: Focused on digital-first strategies, integrating creative concepts with digital platforms.
Core Competencies:
Design Thinking: Applying a human-centered approach to solve complex problems and drive innovation.
Team Leadership: Directing and inspiring creative teams to achieve excellence.
Production Management: Overseeing the production process to ensure quality and efficiency.
Creative Strategy: Developing compelling ideas, strategies, and concepts that align with brand objectives.
Strategic Planning: Crafting strategic plans for both public and private sector campaigns.
Copywriting: Skilled in writing persuasive ad copy, radio, and TV scripts.
Skills:
Advertising
Copywriting
Creative Direction
Sector Experience:
Automotive
Pharmaceutical
Politics
Beverages
Sports
Awards:
Condor
Fepi
FIAP
Ojo de Iberoamérica
Effie Award
Clients:
Tebo has worked with an impressive roster of clients, including Cadbury, Coca-Cola, Copa Libertadores, Copa Sudamericana, the Presidency of the Republic, Grupo Tigre Brasil, Cordialsa, Western Union, Unicef, Redni, Dyvenpro, Haagen Dazs, Betty Crocker, and others.
For more information, please visit my website at tebosamaniego.com and my LinkedIn profile at linkedin.com/in/tebosamaniego.