My Latest Work
SEE ALL WORKRemastered Memories
No Blank Brains
The Mortgage
Official Hotel Tour
About me
Kyle is an award-winning senior copywriter at Red Lion Canada in Toronto. He's also a serviceable drummer, reluctant distance runner, and obsessive podcast listener. He has been profiled in Modern Copywriter and Little Black Book.
Kyle is driven by a deep love of making things that didn't exist before, be it an ad, a two-storey mural, or a pair of socks with a hockey coach's face on them.
He once gave a guest lecture about advertising at the University of Toronto, and has been a panelist at Social Media Week and Indie Week. He currently serves on the jury for the Prism Prize.
Positions
‣ Lead writer, managed all creative teams, oversaw creative projects for multiple clients
‣ Interviewed candidates, represented the agency at portfolio nights and speaking events
‣ Created new business relationships, including becoming the AOR for Babsocks
Clients: Cadillac, Whirlpool, Havergal College, Babsocks, Dynacare, Toronto Silent Film Festival, Tbooth Wireless, itravel2000, Drake General Store, 6ix Tee.
No Blank Brains
- BRAND:
- Baycrest Foundation
- AGENCY:
- Red Lion
Concepteur / rédacteur
Toronto, Canada
January 2012 - October 2014 (2 years 9 months)
The Mortgage
- BRAND:
- RBC
- AGENCY:
- Engagement Labs
Official Hotel Tour
- BRAND:
- Days Inn
- AGENCY:
- Engagement Labs
Nobody Wants To Be Your Friend...
- BRAND:
- Social Media Week
- AGENCY:
- Engagement Labs
Hockey Never Stops
- BRAND:
- RBC
- AGENCY:
- Engagement Labs
Education
Bachelor of Arts (B.A.) in English
2007 - 2011 (4 years)
Activities: The McGill Tribune, SSMU Frosh Leader, freelance journalist.
