Michael Fassnacht

A true globalist, Michael brings more than two decades of strategic expertise and proven client skills to his role as President of Draftfcb Chicago. Most recently, as Global Chief Strategy Officer at Draftfcb, Michael helped set overall corporate strategy, while driving excellence across marketing disciplines. Michael also previously served as the agency’s Chief Customer Intelligence Officer. Michael has helped numerous global companies such as American Express, Apple, The Gap, Starwood, Lufthansa Airlines and others, in their transformation from transaction to relationship-based customer organizations.