Hélène joined Weber Shandwick in September 2009 , after 3 years spent at Text 100 France as a Senior Account Director.
She was previously coming from an independent IT PR firm, Réflexion Publique, where she was responsible for PR strategic recommendations for prospects and all clients including AMD, Apple, Iomega, Logitech, Pinnacle Systems, Vivendi Universal Games, etc.
Hélène has now 12 years experience of PR in the IT field and specializes in corporate and lifestyle PR and Social Media (Web 2.0, blogosphere, virtual worlds). Within Text 100 she has worked for all IT sectors including:
Software editors: Novell, blueKiwi Software, StreamServe, France Examen
Industries: GE Energy, Systimax, FCI
Consumer / lifestyle companies: Navman, BenQ, Apple, Logitech, Iomega, Iriver, Kelkoo, Iriver, Zylom
Service companies: Gartner, IBM
Open source actors: Novell, Mozilla/Firefox
Web 2.0 -oriented editors: Affinitiz, blueKiwi Software, guerir.fr
For all these companies, Hélène holds a strategic counseling role. She also runs some specific corporate PR campaigns (IBM, blueKiwi?) and some coordination programmes (for FCI she is in charge of the Hub for Germany, Singapore, India and China).
Hélène holds a bachelor?s Degree of California?s State University, Fullerton, and a D.E.A (Advanced Bachelor degree) in Information & Communications.