A born and bred Bavarian, Toby moved to London in 1991 to take a degree in International Business Studies. His diverse work history includes working client-side as well as for various creative agencies.
Learning from some of the very best creative minds in the industry, Toby worked across many sectors and cultures in both global account lead and agency management positions. He acquired digital experience early on in his career whilst setting up a dedicated dotcom unit and also in subsequent leadership roles. He attended management training with Hyper Island, The London Business School and Harvard University.
Since joining DDB Berlin as Managing Director, Toby and his team have affected a dramatic turnaround. The agency is once again a thriving creative hub with employees from 15 different nationalities.
This year Toby took on the additional role as Global Business Director Volkswagen. In this role he supervises global brand campaigns and product launches and coordinates 24 DDB roster agencies around the world.