Erik Nelson

Promoted to Chief Creative Officer in 2007, Erik has been with UPROAR! since its inception in 2003. Hired by TracyLocke in 1997, he began his career as an art director working on national promotions for the Doritos brand. Erik?s early success afforded him the opportunity to work on the vast array of PEPSI CO?s brands including: Tostitos, Fritos, Lay?s, Mountain Dew, Pepsi and Pizza Hut.


Erik got his first taste of TV advertising in 1999 when he shot a Mountain Dew regional promo spot. Since then he has shot over 600 commercials, for brands like EA, JCPenney, Bombardier, Harrah?s, Topps, Transformers, Discovery Kids, Nerf, Playskool and Star Wars.


Truly a kid at heart, Erik loves to create for the youth market. He has a passion for the cinematic moments of childhood and strives to infuse his creative with the magic of these experiences.