My Latest Work
SEE ALL WORKCheers to all fans
Pint-cho
Beer insurance
The Superstitious Call
About me
Goals:
1. not being a douche.
2. finding new things to say or finding new ways to say the same things.
3. i approached a girl once and she asked me what i did for a living. i said advertising. she said "oh god that's horrible." and she walked away before i could say anything else.
i'm going to change that.
Specialties: • scrambled eggs extraordinaire
• garlic shrimp
• speaking English with an accent
Sector Experience
- Alcoholic
- Beers, Ciders, Lagers
- Consumer Electronics & Audio-Visual
- Toothpaste
- TV/Radio Programs & Stations
- Food
- Rice, Pasta, Dehydrated Vegetables & Cereals
- Home Appliances, Furniture & Gardening
- Mineral, Sparkling & Bottled Waters
- Soups, Stuffing, Cooked Sauces
- Media, Publishing & Production
- Apparel, Fashion & Footwear
- Clothing
- Watches
- Non-Alcoholic
- Apparel & Accessories Stores
- Charities, Foundations, Volunteers
- Human Rights
- Toys & Games
Awards
- 2024 CLIO Awards
- 2024 Eurobest
- 2024 Clio Entertainment Award
- 2024 Clio Sports Awards
- 2024 Cannes Lions International Festival of Creativity
- 2024 LIA
- 2024 The Golden Drum Awards
- 2023 AdForum Business Creative Report
- 2023 Dubai Lynx International Festival of Creativity
- 2023 Art Directors Club of Europe
- 2023 Golden Award of Montreux
- 2023 The One Show
- 2023 ANDY Awards
- 2022 Prix Club des Directeurs Artistiques (Club des DA)
- 2022 The New York Festivals Advertising Awards
- 2022 D&AD Awards
- 2020 PHNX Awards
- 2020 British Arrows
- 2018 Epica Awards
- 2018 Kinsale Shark Advertising Festival
- 2008 Cristal Media & ADvertising Summit
- 2008 The Loeries
People I worked with
Bruno Bertelli
GLOBAL CCO Publicis WW & CEO Publicis Italy
Publicis Italy
Cristiana Boccassini
Chief Creative Officer
Publicis Milan
Francesca Zazzera
Chief Production Officer
Diesel
Milos Obradovic
Executive Creative Director
AKQA (copy), Milan
Costanza Rossi
Global Craft Partner
Grey Brasil
My Work
SEE ALL WORKWorld-Class Light Beer for World-Class Bubs
- BRAND:
- Heineken x Marvel
- AGENCY:
- BBH USA
Fresher Stats
- BRAND:
- Heineken
- AGENCY:
- LePub (HQ)
Marvel Your Routine
- BRAND:
- Marvis
- AGENCY:
- LePub (HQ)
Nobody Watches Women’s Football
- BRAND:
- Heineken
- AGENCY:
- LePub (HQ)
The Social Swap
- BRAND:
- Heineken
- AGENCY:
- LePub (HQ)
Nobody Watches Women’s Football
- BRAND:
- Heineken
- AGENCY:
- LePub (HQ)
The Laundry Screen
- BRAND:
- Amazon Prime Video
- AGENCY:
- LePub (HQ)
Positions
Global Executive Creative Director
Milan, Italy
February 2017 - Present (7 years 10 months)
Global Executive Creative Director Apr 2020 – Present
Global Creative Director Feb 2017 – Apr 2020
Global Creative Director Feb 2017 – Apr 2020
Bar Experience
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
The Closer
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Love
- BRAND:
- BonAqua
- AGENCY:
- Publicis Italy
Karaoke
- BRAND:
- BonAqua
- AGENCY:
- Publicis Italy
Beach
- BRAND:
- BonAqua
- AGENCY:
- Publicis Italy
Pasta is born again
- BRAND:
- Barilla Al Bronzo
- AGENCY:
- Publicis Italy
The Greatest Goal
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Cheers to All Fans, Men Included
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Flatmates
- BRAND:
- Barilla Pesto
- AGENCY:
- Publicis Italy
Tudum Stories
- BRAND:
- Netflix
- AGENCY:
- Publicis Italy
Romanian Witches VS The Witcher
- BRAND:
- Netflix Romania
- AGENCY:
- Publicis Italy
Cheers with No Alcohol. Now You Can
- BRAND:
- Heineken 0.0
- AGENCY:
- Publicis Italy
The Night is Young
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Lockdown Love Story
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Don't Drink and Start a League
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
Smart Working?
- BRAND:
- Heineken
- AGENCY:
- Publicis Italy
- 2024 CLIO Awards
- 2024 Cannes Lions International Festival of Creativity
- 2023 LIA
- 2023 Eurobest
- 2023 The Golden Drum Awards
- 2023 The One Show
- 2023 ANDY Awards
- 2022 Prix Club des Directeurs Artistiques (Club des DA)
- 2022 The New York Festivals Advertising Awards
- 2022 D&AD Awards
- 2020 Art Directors Club of Europe
- 2020 AdForum Business Creative Report
- 2020 PHNX Awards
- 2020 British Arrows
- 2018 Epica Awards
- 2018 Kinsale Shark Advertising Festival
Nescafe (Brasero, 3 in 1, Dolce Gusto, Gold), Nestle Ice Cream, Carrefour, VISA, Dona Pharmacies, Zewa, Sanofi, OMV gas stations
Green Endorsement
- BRAND:
- Green Endorsement
- AGENCY:
- Publicis Romania
Oscar Meyer, Hanes, Odwalla, Fanta, Kraft
Canon, Scotts Miracle Gro, Uniqlo
Land Rover, Bacardi International, Virgin Atlantic, Xerox, MTV
Generations Apart
- BRAND:
- Heineken
- AGENCY:
- Publicis India
Other professional activities
PHNX Tribute 2020
Awards Jury Member
