2004 Effie Awards Europe Award Winners

Effie Awards Europe

Effectiveness Award

Bruxelles, Belgium

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FMCG Food & Non-alcoholic Beverages: Brand Revitalisation

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THE WINNERS

Doorway

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Vanity

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Gluttony (Portrait)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Teaser I didn't go looking for sin sin found me

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Gluttony

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Greed (Landscape)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Teaser So many sins so little time (Portrait)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Greed

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Lust

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Greed (Portrait)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Teaser So many sins so little time (Landscape)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Jealousy

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Revenge

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Launch Campaign

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Lust (Landscape)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Sloth (Landscape)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Teaser Sin never tasted so good

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Sloth

AGENCY: McCann London
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Gluttony (Landscape)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist

THE WINNERS

Lust (Portrait)

AGENCY: McCann Worldgroup Italy
BRAND: Magnum
CATEGORY: FMCG Food & Non-alcoholic Beverages: Brand Revitalisation
AWARD: Finalist