slovenian-advertising-association-soz-golden-drum logo Slovenian Advertising Association (SOZ) - Golden Drum

The Golden Drum Awards

Creative Award
Ljubljana, Slovenia

2017 The Golden Drum Awards Award Winners

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2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Best media strategy
Media

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Best media strategy
AWARD: Golden Drum Grand Prix
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Integrated
Integrated

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Integrated
AWARD: Golden Drum Grand Prix
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Financial & business services
OOH (out of home)

Car curling

AGENCY: Voskhod
BRAND: Smartpolis Insurance
CATEGORY: Financial & business services
AWARD: Golden Drum Grand Prix
ADVERTISER: Smartpolis Insurance

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Activation programme
Activation programme

Bedtime Fairy Tales

AGENCY: Grey Ljubljana
BRAND: A1 Slovenia
CATEGORY: Activation programme
AWARD: Golden Drum Grand Prix
ADVERTISER: A1 Slovenia

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Good Cause Grand Prix - Social responsibility
Public relations

The biggest Christmas choir

AGENCY: Grey Worldwide Warszawa
BRAND: Caritas
CATEGORY: Social responsibility
AWARD: Good Cause Grand Prix
ADVERTISER: Caritas

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Unconventional communication
Public relations

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Unconventional communication
AWARD: Golden Drum
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Live experience
Branded content and entertainment

Car curling

AGENCY: Voskhod
BRAND: Smartpolis Insurance
CATEGORY: Live experience
AWARD: Golden Drum
ADVERTISER: Smartpolis Insurance

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Marketing PR
Public relations

SBERBANK GO

AGENCY: Good LLC
BRAND: Sberbank
CATEGORY: Marketing PR
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Activation programme
Activation programme

Sberbank neighborhoods

AGENCY: Good LLC
BRAND: Sberbank
CATEGORY: Activation programme
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Interactive tools and other digital solutions
Digital

Ladoshki

AGENCY: BBDO Russia Group
BRAND: Sberbank
CATEGORY: Interactive tools and other digital solutions
AWARD: Golden Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Capture (use) of local spirit
Capture (use) of local spirit

The biggest Christmas choir

AGENCY: Grey Worldwide Warszawa
BRAND: Caritas
CATEGORY: Capture (use) of local spirit
AWARD: Golden Drum
ADVERTISER: Caritas

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Silver Drum - Social network & community
Digital

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Social network & community
AWARD: Silver Drum
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Silver Drum - Activation programme
Activation programme

SBERBANK GO

AGENCY: Good LLC
BRAND: Sberbank
CATEGORY: Activation programme
AWARD: Silver Drum
ADVERTISER: Sberbank

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Silver Drum - Social and charity events
Events

The biggest Christmas choir

AGENCY: Grey Worldwide Warszawa
BRAND: Caritas
CATEGORY: Social and charity events
AWARD: Silver Drum
ADVERTISER: Caritas

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Silver Drum - Films & tv shows
Branded content and entertainment

The documentary catalogue

AGENCY: Grey Worldwide Warszawa
BRAND: IKEA
CATEGORY: Films & tv shows
AWARD: Silver Drum
ADVERTISER: IKEA

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Shortlist - Capture (use) of local spirit
Capture (use) of local spirit

Don't joke with Slava

AGENCY: McCann Belgrade
BRAND: Lav
CATEGORY: Capture (use) of local spirit
AWARD: Shortlist
ADVERTISER: Carlsberg Group

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Shortlist - Capture (use) of local spirit
Capture (use) of local spirit

Sufganiking

AGENCY: Leo Burnett Israel
BRAND: Burger King
CATEGORY: Capture (use) of local spirit
AWARD: Shortlist
ADVERTISER: Burger King

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Shortlist - Online films
Film

The documentary catalogue

AGENCY: Grey Worldwide Warszawa
BRAND: IKEA
CATEGORY: Online films
AWARD: Shortlist
ADVERTISER: IKEA

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Shortlist - Capture (use) of local spirit
Capture (use) of local spirit

The Lucky Touch

AGENCY: McCann Worldgroup Italy
BRAND: Fondazione Veronesi
CATEGORY: Capture (use) of local spirit
AWARD: Shortlist
ADVERTISER: Fondazione Veronesi

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Shortlist - Films & tv shows
Branded content and entertainment

There Is No Beauty at the End of Evolution - film

AGENCY: Effectivity
BRAND: EKOTOPFILM
CATEGORY: Films & tv shows
AWARD: Shortlist
ADVERTISER: EKOTOPFILM