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The Golden Drum Awards

Creative Award
Ljubljana, Slovenia

2014 The Golden Drum Awards Award Winners

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2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Direct campaigns
Direct campaigns

Very Good Manners

AGENCY: Cheil
BRAND: Polish Red Cross
CATEGORY: Direct campaigns
AWARD: Golden Drum
ADVERTISER: Red Cross

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - New or innovative
New or innovative

Very Good Manners

AGENCY: Cheil
BRAND: Polish Red Cross
CATEGORY: New or innovative
AWARD: Golden Drum
ADVERTISER: Red Cross

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Public engagement & participation
Public Relations

Very Good Manners

AGENCY: Cheil
BRAND: Polish Red Cross
CATEGORY: Public engagement & participation
AWARD: Golden Drum
ADVERTISER: Red Cross

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Media
Press

Music of the People

AGENCY: Havas Istanbul
BRAND: Açık Radyo
CATEGORY: Media
AWARD: Golden Drum
ADVERTISER: Açık Radyo

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Live experience
Branded content

The Opel Sky Surprise

AGENCY: Wien Nord (now Serviceplan)
BRAND: Opel
CATEGORY: Live experience
AWARD: Golden Drum
ADVERTISER: Opel

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Mobile
Mobile

Catch a Plane

AGENCY: Leo Burnett Moscow
BRAND: S7
CATEGORY: Mobile
AWARD: Golden Drum
ADVERTISER: S7

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Social network & community
Digital

Ghita - The Social Shepherd

AGENCY: McCann Worldgroup Romania
BRAND: Vodafone
CATEGORY: Social network & community
AWARD: Golden Drum
ADVERTISER: Vodafone

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Innovative Campaigns
Innovative Campaigns

Get Well Kit

AGENCY: Geometry Global
BRAND: Sanofi
CATEGORY: Innovative Campaigns
AWARD: Golden Drum
ADVERTISER: Sanofi-Aventis

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Online films
Film

Venetian revenge, Serbian-style

AGENCY: McCann Belgrade
BRAND: Yugoslav Drama Theatre
CATEGORY: Online films
AWARD: Golden Drum
ADVERTISER: Yugoslav Drama Theatre

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Online films
Film

Dostoevsky on Belgrade streets

AGENCY: McCann Belgrade
BRAND: Yugoslav Drama Theatre
CATEGORY: Online films
AWARD: Golden Drum
ADVERTISER: Yugoslav Drama Theatre

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Online films
Film

More Exciting Than Shakespeare

AGENCY: McCann Belgrade
BRAND: Yugoslav Drama Theatre
CATEGORY: Online films
AWARD: Golden Drum
ADVERTISER: Yugoslav Drama Theatre

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Social responsibility
Public Relations

Alzheimer's News Editors

AGENCY: Publicis
BRAND: National Neurological Institute
CATEGORY: Social responsibility
AWARD: Golden Drum
ADVERTISER: National Neurological Institute

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Social and charity events
Events

We Free

AGENCY: Artegence
BRAND: Amnesty International
CATEGORY: Social and charity events
AWARD: Golden Drum
ADVERTISER: Amnesty International

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Social responsibility
Public Relations

The RGB News

AGENCY: Geometry
BRAND: Observator
CATEGORY: Social responsibility
AWARD: Golden Drum
ADVERTISER: Observator

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - New or innovative
New or innovative

The RGB News

AGENCY: Geometry
BRAND: Observator
CATEGORY: New or innovative
AWARD: Golden Drum
ADVERTISER: Observator

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Games
Branded Content

Enemy Front

AGENCY: McCann Poland
BRAND: CI Games
CATEGORY: Games
AWARD: Golden Drum
ADVERTISER: CI Games

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Best use of integrated media
Media

Put the Music On

AGENCY: Voskhod
BRAND: Sansara
CATEGORY: Best use of integrated media
AWARD: Golden Drum
ADVERTISER: SiammSiamm

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Native advertising, brand integration, sponsorships & co-promotions
Branded content

The Alternative Commentary

AGENCY: Havas Warsaw
BRAND: nc+
CATEGORY: Native advertising, brand integration, sponsorships & co-promotions
AWARD: Golden Drum

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Best use of the medium
Media

The Alternative Commentary

AGENCY: Havas Warsaw
BRAND: nc+
CATEGORY: Best use of the medium
AWARD: Golden Drum
ADVERTISER: Canal+

2014 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Interactive tools and other digital solutions
Digital

Red Button

AGENCY: Demner, Merlicek & Bergmann (DMB)
BRAND: Red Noses Clowns Doctors
CATEGORY: Interactive tools and other digital solutions
AWARD: Golden Drum
ADVERTISER: Red Noses Clowns Doctors