2016 Cannes Lions International Festival of Creativity Award Winners
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McWhopper
AGENCY:
VMLY&R New Zealand
BRAND:
Burger King + Peace One Day
CATEGORY:
Use of Integrated Media
AWARD:
Grand Prix
ADVERTISER: Burger King + Peace One Day
AlphaGo
AGENCY:
Google
BRAND:
Google
CATEGORY:
Innovative Technology
AWARD:
Grand Prix
ADVERTISER: Google
Raising Eyebrows. And Subscriptions.
AGENCY:
Proximity London
BRAND:
The Economist Newspaper
CATEGORY:
Creative Effectiveness
AWARD:
Gold Lion
ADVERTISER: The Economist
Dreams of Dalí
AGENCY:
Goodby Silverstein & Partners
BRAND:
The Dali Museum
CATEGORY:
Interactive Video
AWARD:
Gold Lion
ADVERTISER: Salvador Dali Museum, Inc.
Fast-forward: Forest
AGENCY:
The Martin Agency
BRAND:
Geico
CATEGORY:
Financial Products & Services
AWARD:
Gold Lion
ADVERTISER: GEICO
Don't Look Away
AGENCY:
AKQA
BRAND:
Usher
CATEGORY:
Excellence in Interactive Music Video
AWARD:
Gold Lion
ADVERTISER: Usher
McWhopper
AGENCY:
VMLY&R New Zealand
BRAND:
Burger King + Peace One Day
CATEGORY:
Titanium
AWARD:
Titanium Lion
ADVERTISER: Burger King + Peace One Day
McWhopper
AGENCY:
VMLY&R New Zealand
BRAND:
Burger King + Peace One Day
CATEGORY:
Integrated Campaign
AWARD:
Gold Lion
ADVERTISER: Burger King + Peace One Day
WhatsGerman
AGENCY:
Serviceplan Group
BRAND:
WhatsGerman
CATEGORY:
Messaging Campaign
AWARD:
Gold Lion
ADVERTISER: Plan.Net Group
Sydney Opera House: #comeonin
AGENCY:
DDB Sydney
BRAND:
The Sydney Opera House
CATEGORY:
Activation by Location
AWARD:
Gold Lion
ADVERTISER: The Sydney Opera House
Blind Cap
AGENCY:
Cheil España
BRAND:
Samsung
CATEGORY:
Activation by Proximity
AWARD:
Gold Lion
ADVERTISER: Samsung
Nameless Paints
AGENCY:
Dentsu Inc.
BRAND:
Kokuyo
CATEGORY:
Infant Products, Toys & Educational Products
AWARD:
Product Design Lion
ADVERTISER: Kokuyo
Magic Words, the unwritten stories
AGENCY:
AlmapBBDO
BRAND:
HP Inc
CATEGORY:
Integrated Multi-Platform Campaign (Online & Offline)
AWARD:
Gold Lion
ADVERTISER: Hewlett-Packard
Straight Outta
AGENCY:
R/GA
BRAND:
Beats By Dr Dre
CATEGORY:
Use of Co-Creation & User Generated Content
AWARD:
Gold Lion
ADVERTISER: Beats Electronics LLC.
Straight Outta
AGENCY:
R/GA
BRAND:
Beats By Dr Dre
CATEGORY:
Social Trends
AWARD:
Gold Lion
ADVERTISER: Beats Electronics LLC.
MT EXPO 2015 Yokohama
AGENCY:
iyamadesign inc
BRAND:
Kamoi kakoshi
CATEGORY:
Spatial Brand Installation & Experience
AWARD:
Gold Lion Campaign
ADVERTISER: Kamoi kakoshi
Emergency Network
AGENCY:
Saatchi & Saatchi
BRAND:
Land Cruiser
CATEGORY:
Cars & Automotive Products & Services
AWARD:
Gold Lion
ADVERTISER: Toyota Motor Corporation
Emergency Network
AGENCY:
Saatchi & Saatchi
BRAND:
Land Cruiser
CATEGORY:
Creative Innovation
AWARD:
Innovation Lion
ADVERTISER: Toyota Motor Corporation
mt expo 2015
AGENCY:
iyamadesign inc
BRAND:
Kamoi kakoshi
CATEGORY:
Spatial Brand Installation & Experience
AWARD:
Gold Lion Campaign
ADVERTISER: Kamoi kakoshi
Super Bowl Babies Choir
AGENCY:
Grey New York
BRAND:
National Football League (NFL) Consumer Products Division
CATEGORY:
Best Music/Brand Partnership
AWARD:
Gold Lion
ADVERTISER: National Football League
