Jose Vila Cardoso - ADSO Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
Participating in the PHNX jury offers individuals the chance to contribute to creativity recognition, gain industry insights, and network with prominent figures.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
A hybrid jury with diverse professionals can offer richer judging through multifaceted perspectives, cross-pollination, and wider industry understanding.
What do you think of the idea of free entry until the shortlist stage?
Free entry until shortlisting can boost participation and uncover talent, but requires strong filtering and potential adjustments to workload and perceived value.
How would you define the perfect PHNX Awards winner?
A perfect PHNX winner blends originality, impact, craft, relevance, and sustainability for a groundbreaking and socially responsible work.
What is having the biggest impact on creative trends at the moment?
Artificial intelligence, social justice movements, and the digital landscape
Who would you nominate as your two or three “creatives of the year”?
Give me a short list, first.
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