Sann Sava Interview(s)
PHNX Tribute Jury
Why did you think it was important to join the PHNX jury?
It's essential to have Awards to celebrate creativity and I'm glad to participate.
What impact do you think the event might have on the industry?
I hope it's going to inspire and motivate all the creatives in the world.
What do you think of the hybrid jury, which includes strategists and journalists alongside creatives?
It's a good think to have all kind of opinions around the table. We are all consumers. Let's be open-minded.
What will you be looking for when you start judging the entries?
Really new, good and effective ideas.
What lasting impact might the current crisis have on creative work?
Creation is always finding solutions, for me, the current crisis is an opportunity to break the rules of our industry.
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