Title | Bok Choy |
Brief | Not all vegetables grow year round. And if you find them, there's a good chance they've been grown with chemical assistance. This idea is dramatised, to say the least, by a film about a young woman who goes in search of bok choy at the request of her ailing grandfather. A lady at the market warns her that it's out of season, but she persuades a farmer to grow some chemical plants. She returns triumphantly to fulfil what turns out to be her grandpa's last wish. |
Agency |
The Leo Burnett Group Thailand
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Campaign |
Bok Choy
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Advertiser |
Thai Health Promotion Foundation
|
Brand |
Safe vegetables and fruits campaign
|
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Posted | November 2019 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type |
Web Film
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Chief Creative Officer |
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Creative Director |
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Art Director |
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