Title | Pour Perfectly |
Brief | The smack, the shake, the roll, or maybe a butter knife? What’s the best way to get Heinz ketchup out of its glass bottle? People have been seeking the answer for years. Now finally they have it. The Heinz Pour Perfect Bottle is a limited edition bottle with a label that indicates the perfect pouring angle. At last, the famously slow-moving condiment can be enjoyed a little sooner. |
Agency | Rethink Communications Inc. |
Campaign | Pour Perfectly |
Advertiser | Kraft Heinz |
Brand | Heinz Ketchup |
Posted | November 2019 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type | Case Study |
Executive Creative Director | C...s S....es Subscribers Only |
Executive Creative Director | ..n G...s Subscribers Only |
Creative Director | M..e D....ck Subscribers Only |
Creative Director | J..l H...by Subscribers Only |
Creative Director | A...n St....an Subscribers Only |
Creative Director | Ch.....na .u Subscribers Only |
Art Director | H...ey H....ey Subscribers Only |
Copywriter | Ja.....yn P...nt Subscribers Only |
Illustrator | E..n M....re Subscribers Only |
Strategist | S..n Mc....ld Subscribers Only |
Strategist | J...an M...an Subscribers Only |
Production Company Producer | A..x B..t Subscribers Only |
Production Coordinator | S....er .. Ho....on Subscribers Only |
Print Producer | N...ne Ar....an Subscribers Only |