Leonardo in his professional life
Leonardo firmly believes that people are the true raw material of any industry. For him, investing in talent is not optional—it’s essential. An outgoing and insightful creative, he strives to uncover cultural truths through powerful, simple ideas. His passion for anthropology and diverse perspectives on the world drives his commitment to teamwork, trusting that everyone contributes their unique expertise.
With over a decade of experience in the creative field, Leonardo has worked with global brands such as Honda, Uber, Renault, Nestlé, Milo, José Cuervo, RedBull, Televisa, Warner Brothers, Google, and Amazon. His career includes key roles at agencies like McCann, DDB, Publicis-Digitas, and Ogilvy. Currently, he serves as Creative Director at ArcherTroy, a renowned independent Mexican agency.
His work has been recognized at prestigious festivals, including Effie Latam, El Ojo de Iberoamérica, Clio, Cannes, among others.