Niels Aernouts Interview(s)
Viewpoints about Creativity
In a few words, can you tell us who you are what your job title is?
I'm a director of corporate and societal video communication projects using the power of storytelling.
What word would you best use to describe your office’s culture? Give us an example
Commitment to excellence: people who pass our office often think we fight a lot... We argue a lot amongst eachother and challenge eachothers ideas. Our projects are always close to our heart and with matters of the heart the stakes are always high!
If you were stranded on a desert island and could only use one app., which app would it be?
Youtube
If you could choose three ads from history that you didn’t work on and add them to your portfolio, which three would you choose? Explain why
Niels Aernouts:
- 1 Apple - Think Different
- 2 Pepsi - Thibetan monks
- 3 Ikea - Sad Lamp
What is your opinion on the growing trend of agencies getting involved with developing products for clients?
Can you watch this case study for Hammerhead Navigation and tell us your thoughts on the product and the campaign?
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I don't engage in the activities of agencies. I create video's and stories.
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