Loris Utard
Directeur de création at Ici Barbès
Paris, France
Title_under-sea
BriefBy warming the planet, greenhouse gas emissions have caused glaciers to melt, so raising sea levels. While this phenomenon is not new, the level of the threat is now increasingly alarming. The Surfrider Foundation association, which fights for the protection of the ocean and coastline among other things, wanted to speak out on this major issue. At a time when recent climatic and meteorological events are becoming ever more extreme and concerning, the association wanted to reaffirm its commitment to protecting and preserving the coastline, and highlight its fight with a shock activation initiative, aiming to raise public awareness of this alarming situation.
Agency
Campaign _under-sea
Advertiser Surfrider Foundation
Brand Surfrider Foundation

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Digital
Length
Creative Director Ti....ée B....et Subscribers Only
Creative Director L...s U...d Subscribers Only
Project Manager C...a Ca....to Subscribers Only
Artistic Director G....el B...te Subscribers Only
Agency Producer E...a C...el Subscribers Only

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started