Unox - "Unox Sausage" by PHNX Awards 2020

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TitleUnox Sausage
Agency
Campaign Times are Changing
Advertiser Unilever
Brand Unox
Date of First Broadcast/Publication 2019 / 10
Product Unox vegetarian sausage
Business Sector Food
Story Stamppot is an age-old family favourite in the Netherlands, and you can’t make stamppot without a classic Unox smoked sausage. But times are changing. Our brief was to retain Unox’s trustworthy, traditional brand identity while promoting its growing range of vegetarian options to the Dutch public. We had to make this a story about trying something new, not about missing out.
Media Type Television
Length
Production Company
Creative Agency