McDonald's - "McDonald's Still My Little Girl" by PHNX Awards 2020
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| Title | McDonald's Still My Little Girl |
| Agency | Leo Burnett Taiwan |
| Campaign | Still My Little Girl |
| Brand | McDonald's |
| Date of First Broadcast/Publication | 2019 / 5 |
| Product | McDonald's |
| Story | We choose a single-parent father story with a slightly sensitive topic of the first period. The video was placed on YouTube on May 5th, mother’s day to join a conversation about single-parent fathers also receiving praise on mother’s day. We developed this "Feel-good moments" theme to showcase the memorable moments of loved ones connecting over a good meal. |
| Length | |
| Chief Creative Officer | Murphy Chou |
| Creative Partner | Jin Yang |
| Copywriter | Murphy Chou |
| Copywriter | Jin Yang |
| Copywriter | Chiahan Chen |
| Art Director | Nana Tsai |
| Chief Strategy Officer | Leslie Chang |
| Business Director | Ruby Shen |
| Agency Producer | Evans Kao |
| Director | Maisy Choi |
| Production Company | Milk n Honey Films |