New York Festivals - Innovative Advertising Awards

Effectiveness Award
New York, United States

2012 New York Festivals - Innovative Advertising Awards Award Winners

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2012 The New York Festivals - AME Platinum Award - South America - Public Service & Not-for-profit

Operation Christmas

AGENCY: MullenLowe Group Colombia
BRAND: Colombian Ministry of Defense
CATEGORY: Public Service & Not-for-profit
AWARD: AME Platinum Award - South America
ADVERTISER: Ministerio de Defensa de Colombia

2012 The New York Festivals - AME Platinum Award - South America - Public Service & Not-for-profit

Operation Christmas (movie)

AGENCY: MullenLowe Group Colombia
BRAND: Colombian Ministry of Defense
CATEGORY: Public Service & Not-for-profit
AWARD: AME Platinum Award - South America
ADVERTISER: Ministerio de Defensa de Colombia

2012 The New York Festivals - AME Platinum Award - North America - Online

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Online
AWARD: AME Platinum Award - North America
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Platinum Award - Asia-Pacific - Public Service & Not-for-profit

The Ripple Effect

AGENCY: Grey Worldwide Melbourne
BRAND: Transport Accident Commission
CATEGORY: Public Service & Not-for-profit
AWARD: AME Platinum Award - Asia-Pacific
ADVERTISER: Transport Accident Commission

2012 The New York Festivals - AME Green Award - Public Service & Not-for-profit

Save as WWF Format

AGENCY: Jung von Matt/365
BRAND: WWF
CATEGORY: Public Service & Not-for-profit
AWARD: AME Green Award
ADVERTISER: WWF International

2012 The New York Festivals - AME Gold Award - Public Relations

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: Public Relations
AWARD: AME Gold Award
ADVERTISER: Initiative Vermisste Kinder

2012 The New York Festivals - AME Gold Award - Low-budget

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: Low-budget
AWARD: AME Gold Award
ADVERTISER: Initiative Vermisste Kinder

2012 The New York Festivals - AME Gold Award - Social Media

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: Social Media
AWARD: AME Gold Award
ADVERTISER: Initiative Vermisste Kinder

2012 The New York Festivals - AME Gold Award - Guerrilla / Alternative Media

Konzertmilch

AGENCY: Jung von Matt / Neckar
BRAND: Dortmund Concert Hall
CATEGORY: Guerrilla / Alternative Media
AWARD: AME Gold Award
ADVERTISER: Konzerthaus Dortmund

2012 The New York Festivals - AME Gold Award - Interactive Marketing

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Interactive Marketing
AWARD: AME Gold Award
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Gold Award - Foods

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Foods
AWARD: AME Gold Award
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Gold Award - Games

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Games
AWARD: AME Gold Award
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Gold Award - Social Media

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Social Media
AWARD: AME Gold Award
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Gold Award - Promotions Marketing

M&M's Find Red

AGENCY: Proximity Canada
BRAND: M&M's
CATEGORY: Promotions Marketing
AWARD: AME Gold Award
ADVERTISER: Mars, Inc.

2012 The New York Festivals - AME Gold Award - Beverages, Non-alcoholic

WWHSN Campaign

AGENCY: Definition 6
BRAND: 46664/Coca-Cola
CATEGORY: Beverages, Non-alcoholic
AWARD: AME Gold Award
ADVERTISER: Coca-Cola Company

2012 The New York Festivals - AME Silver Award - Beverages, Non-alcoholic

36 Stratagems of Streetball

AGENCY: DDB Group Asia Pacific
BRAND: Gatorade
CATEGORY: Beverages, Non-alcoholic
AWARD: AME Silver Award
ADVERTISER: PepsiCo Inc.

2012 The New York Festivals - AME Silver Award - Public Service & Not-for-profit

We Can Help Us

AGENCY: DDB New York
BRAND: Teen Suicide Prevention
CATEGORY: Public Service & Not-for-profit
AWARD: AME Silver Award
ADVERTISER: Ad Council

2012 The New York Festivals - AME Silver Award - Integrated (Mixed Media) Marketing

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: Integrated (Mixed Media) Marketing
AWARD: AME Silver Award
ADVERTISER: Initiative Vermisste Kinder

2012 The New York Festivals - AME Silver Award - Public Service & Not-for-profit

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: Public Service & Not-for-profit
AWARD: AME Silver Award
ADVERTISER: Initiative Vermisste Kinder

2012 The New York Festivals - AME Silver Award - New Product / Service Launch

The Missing Child (Film)

AGENCY: thjnk Hamburg
BRAND: Initiative Vermisste Kinder (Missing Children's Initiative)
CATEGORY: New Product / Service Launch
AWARD: AME Silver Award
ADVERTISER: Initiative Vermisste Kinder