Effie Awards Europe

Effectiveness Award

Bruxelles, Belgium

Update

Lay's - "Lay’s, a sacred and untouchable recipe…Until now"

$TBWA\España$

Title	Lay’s, a sacred and untouchable recipe…Until now
Agency	TBWA\España
Campaign	Lay’s, a sacred and untouchable recipe…Until now
Advertiser	PepsiCo Inc.
Brand	Lay's
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Social Media
Media Agency	..D Subscribers Only