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Creative Club of Belgium / CCB

Creative Award
Antwerp, Belgium
BruZelle NGO - "Period Poverty" by Creative Club of Belgium / CCB 2022

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TitlePeriod Poverty
BriefBruZelle is an organisation that collects sanitary towels and delivers them free of charge and discreetly to those who can’t afford them.Translation: Newspaper as a sanitary towel. Or crumpled up toilet paper, a double-folded handkerchief or an extra pair of pants. In Flanders, 1 in 10 girls and women between 12 and 25 sometimes do not have enough money to buy sanitary towels or tampons. For girls living in poverty, this even rises to 1 in 2. The mental impact of this is huge. It causes stress, fear of leaks and affects self-esteem. That is why BruZelle is fighting against menstrual poverty. We collect sanitary towels and discreetly deliver them for free to women in precarious situations. Support BruZelle with a donation or help us in another way. Go to bruzelle.be
Agency
Campaign Period Poverty
Advertiser BruZelle
Brand BruZelle NGO

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PostedDecember 2021
Business SectorSubscribers Only
StorySubscribers Only
ProblemSubscribers Only
Media Type Print
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