Itaú Unibanco - "Imaginary Squads" by Cannes Lions International Festival of Creativity 2024

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TitleImaginary Squads
Agency
Campaign “Brazilian Teams that have never existed”.
Advertiser Itaú Unibanco
Brand Itaú Unibanco

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CCO Rafael Urenha  Creation Executive Direction: Rafael Caldeira and Phil Daijó Creative Direction: Arthur Lobão, Bruno Zampoli, Caio Milanesi and Cris Albano ACD: Mario Cintra Heads of Design: Renan Monjon and Saulo Monjon Creation: Guter Sá, Huanayra Alexandre, Júlia Pimentel, João Batista and Tawane Silva Account: Ana Coutinho, Denise Vieira, Nathalia Chaves and Lucas Freitas Itaú Approval: Eduardo Tracanella, Thaiza Akemi, Caroline Pintarelli, Caroline Paluan, Verônica Bortoloto and Eliza Bianchezi Media: Paulo Ilha, Sofia Raucci, Pedro Santana, Nadia Araújo and Ana Beatriz de Carvalho Strategy: Carol Mello and Marcela Leal PR: Patricia Capuchinho, Mariana Novaes and Fernanda Gil Social and influence: Fernando Sahb, Juliana Romano, Natalia Lessa and Thiago Almeida Content Strategy: João Capusso and Gabriella Unger Integrated Production: Ducha Lopes, Fabio Truci, Michelle Teixeira, Natalia Menken, Ana Ananias and Renata Silva A.I Image Production: @theacidtimes and Huanayra Alexandre Image Producer: FRAME Executive Production: Eduardo Simon, Rafael Urenha, Ducha Lopes and Phil Daijó Director: Cris Albano and Fernando Lenox Photography Director: Fernando Lenox 1º AD: Fernanda Vieira de Castro 1º AC: Ricardo Angel Lima Pineiro 2º AD: Bruno Gabriel. Da Silva Pereira DIT: José Luiz Lerma Operator: Julio Becker Stedcam Operator: Daniel Augusto Torquato de Santi Direct Sound: Daniel Henrique Silva Dias Sound Assistant: Kenny Kazuo Ishicava dos Santos Art Director: Nicholas Andrew Kjaer da Fonseca Moura Reis Stage Manager: Francisco Lopes de Souza Make & Hair: Tatiana Chaves Santos Costume Designer: Gabriela Clara da Fonseca Production Director: Renato Marques Base Production: Ana Moura Production Assistant: Evantui de Jesus Moreira (Babu) Production assistant: Caique Castro de Oliveira Lima Production assistant: Alexandre Luiz da Silva Production assistant: Thales Nocchi Lima Electrician: Paulo Nunes 1 Electric assistant: Renato Lelis Oliveira de Souza Eletric assistant: Juliano Areias dos Santos Pereira Porter: Anderson de Souza Azevedo Machinist: Claudio Soares dos Santos 1º Machinery assistant: Aliandro Zoti 2º Machinery assistant: Ygor Walter Wendt Account: Felipe Ribeiro Correia Account: Thatiane Karoline Ribeiro Correia Cleaning: Michele Viana Production car (WTC): Geovanni Bortolo Camera Van car (WTC): Fhelipe Alan Assis da Silva Electric truck and Machinery (Marquinhos): Marcos R. Sales Pereira Electric Pickup and Machinery (Marquinhos): Valter Art car (WTC): Ronaldo Talent car (WTC): Renato Lopes Talent car (WTC): Eduardo Virgilio Post-production: FRAME Executive production: Ducha Lopes Montage: Estevan Schilling Color: Sergio Cicinelli Comp: Andre Toma  Motion: Ebson Clarindo Assistant: Andre dos Santos Coordinator: Marillia Ramos Head: Wilson Fernandes Legal: Rosimeire Brito and Isabelle Versannio. Audio Producer: CANJA Account and Project Manager: Matheus Peres  Account: Guga Costa Project Manager: Ana Flor Bohrer, Flavia Medeiros Musical Direction: Eduardo Karas, Lucas Sfair, Filipe Resende Musical Supervision: Bruno Vieira Brixel  Voice direction: Bruno Vieira Brixel  Track: Érica Silva Sound Design: Ardlez Sound editor: Diego Zorrilla Audio Production: Diego Zorrilla, Leonardo Lima