Cannabis Amnesty - "Legalize Us (60s)" by Epica Awards 2023
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Cannabis Amnesty - "Legalize Us (60s)"
This ad is part of the ACT Responsible Collection
- Brand: Cannabis Amnesty
- Country: Canada
- Advertiser: Cannabis Amnesty
| Title | Legalize Us (60s) |
| Brief | If you were convicted of simple cannabis possession before legalization in 2018, you were still considered a convicted criminal and could be shut out from many employment opportunities and civil rights in Canada. Cannabis Amnesty is a non profit organization dedicated to the expungement of these charges and the freedom owed to many racialized communities targeted by prohibition.We needed to tell an emotional story in hopes of driving empathy for the many people affected by prohibition. This story would be targeted at key legislators in hopes of influencing their decision to pass a bill that would lift small possession charges. |
| Agency | Cossette |
| Campaign | Legalize Us |
| Advertiser | Cannabis Amnesty |
| Brand | Cannabis Amnesty |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Web Film |
| Executive Creative Director | A....ny At....on Subscribers Only |
| Creative Director | K...n Fi.....r, A....ny At.....n, T..o G...on Subscribers Only |
| Art Director | K...n Fi....er Subscribers Only |
| Copywriter | A....ny At....on Subscribers Only |
| Associate Creative Director Design | C....ea P...er Subscribers Only |
| Executive Producer | ..n ..w Subscribers Only |
| Senior Strategist | G...f Gi.....ch Subscribers Only |
| Strategist | S....en P..e Subscribers Only |
| Business Director | A...e C...e Subscribers Only |
| Group Business Director | A...it H...u, Ca....gh .o Subscribers Only |
| Director, Branding & Design Strategy | C....to R..i Subscribers Only |
| Account Coordinator | R...a S...il Subscribers Only |
| SVP, General Manager | K...y M....re Subscribers Only |
| Production Company | M...c C...le Wo....op Subscribers Only |
| Production Company | C...on G..d Subscribers Only |
| Director | C....to A...ti Subscribers Only |
| DOP | ..i Kh....id Subscribers Only |
| Line Producer | J...in S...h Subscribers Only |
| Online Facility | A....il Subscribers Only |
| Senior Colourist | C....on H...th Subscribers Only |
| Colour Assistant | K...n .u Subscribers Only |
| Colour Assistant | J..e Er....en Subscribers Only |
| Online / Finishing | ..n ..e Subscribers Only |
| Producer | A...on M....ll Subscribers Only |
| Executive Producer | L...ie Mc.....ey Subscribers Only |
| Casting | M..n C....ng Subscribers Only |
| Casting Director | S...en M..n Subscribers Only |
| Offline Edit | C...on G..d Subscribers Only |
| Editor | ..d B....za Subscribers Only |
| Asst. Editor | M...a Q....ac Subscribers Only |
| Lead VFX Artist | A..x A...m Subscribers Only |
| Executive Producer | A....ie T...as Subscribers Only |
| Audio (Sound Design & Mix) | Be....ey I... Subscribers Only |
| Creative Director | J...d K....er Subscribers Only |
| Executive Producer | T..a M....ke Subscribers Only |
| Composer | T...y F...um C....to A...ti ..i Kh....id Subscribers Only |
| Client | Ca....is A....ty Subscribers Only |
| Founder & Executive Director | An.....ia En....or Subscribers Only |
| Director of Operations | St.....ie Di.....ppe Subscribers Only |
| Director Marketing & Strategy | S....na I....im Subscribers Only |