Ford Spain - "Smart Crib" by Epica Awards 2017
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| Title | Smart Crib |
| Brief | Many parents know that one way of getting a baby to sleep is to take them for a drive. Max Motor Dreams is a baby’s cradle that accurately simulates the sensation of riding in a car. It's linked to a smartphone app that tracks the baby’s favourite outings as you drive, from lighting to engine sound and vibration, and then plays them back when you put them into the crib. For babies, it's exactly the same sensation as riding in a Ford, without leaving home. |
| Agency | Ogilvy Spain |
| Campaign | Max Motor Dreams |
| Advertiser | Ford Motor Company |
| Brand | Ford Spain |
| Posted | November 2017 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Television |
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